MASTER IN FASHION COMMUNICATION MANAGEMENT

The Master in Fashion Communication Management trains you to become a master of managing communication processes, crafting communication strategies and telling brand stories that resonate in today’s fast-paced world. 

You’ll will learn to:

•    Design communication strategies for the digital era, making the brand’s voice heard across social media, digital spaces, and events.
•    Coordinate all aspects of brand communication, from creative direction to content production and campaign execution.
•    Craft storytelling and content creation strategies that captivate and engage audiences across digital platforms.
•    Manage branding processes, from defining language and tone to creating compelling campaigns that reflect brand values and heritage.
•    Work with press offices, PR agencies, and corporate communication teams to elevate brand awareness.
•    Developing and managing experiences through events, and experiential campaigns that leave a lasting impression.
•    Create social media strategies able to trigger engagement, brand loyalty and connect with your audience through influencer marketing and content creation.
 

The Master in Fashion Communication Management trains you to become a communication professional, combining communication, digital skills, creativity and managerial know-how. You’ll be ready to support communication & marketing teams, as well as the style team, within fashion companies. 

Key career opportunities include:

Fashion Communication Manager;
Brand Communication Manager;
Social Media Manager;
Digital Communication Manager;
Digital Marketing Manager;
Digital Content Creator;
Digital Project Manager;
Influencer Marketing Manager;
Corporate Communications Manager;
Marketing Communication Manager;
PR Manager;
Press Office Manager;
Stylist Relations Manager;
Content Manager;
Indipendent Fashion Influencer.
 

The Master provides a structured learning path that takes you from the ground up, steadily building your skills in fashion and luxury. Each phase of the program is designed to progressively develop your knowoledge, preparing you to tackle the industry challenges with confidence.

•    Induction Courses & Data and Design Suites, 80 hours 
To build and align foundational knowledge and enhance analytical and project management skills using digital tools.

•    Fundamentals Courses, 120 hours
A complete journey to mastering the fashion industry in all its facets, uncovering the key skills that characterize transversal processes and knowledge of fashion companies. Welcome to our “Fundamentals Courses”.

•    In-Depth Courses, 140 hours
An in-depth learning journey focused on the key processes that will define your career. This is the core of your Master, where you’ll gain the essential expertise to master the specialist processes of your profession.

•    Study Tours, 80 hours
A one-of-a-kind chance to experience the industry's real dynamics firsthand, exploring top and niche fashion & luxury brands through exclusive company visits, expert talks, and hands-on workshops. 

•    Talent & Placement, 80 hours 
A year-long journey of career preparation, with lectures of career management, sessions of coaching, employer branding, and the Career Week. Throughout the year, you'll be guided every step of the way, ready to kickstart your career in fashion.

•    Company Projects, 220 hours
Your chance to stand out. A hands-on experience where you’ll collaborate with top fashion and luxury brands on real-world projects, applying your skills to solve actual business challenges.

•    Final presentation & dissertation, 30 hours  
A dynamic, engaging final presentation where you’ll dive deep into a topic of your choice, showcasing your insights and expertise gained throughout the Master.

•    Italian Language, PLIDA OFFICIAL CERTIFICATION
Master the Italian language with a certified course, with A2 or B1 level, opening doors to deeper connections and opportunities for your career development.

It’s not just about lectures and workshops: to succeed in fashion, you must engage with the industry from day one. And not just in the classroom! The Career Management track will prepare you to successfully step into the complex business environments of leading Fashion & Luxury brands, through different steps & progress.
 

EMPOWERMENT & CAREER MANAGEMENT
This course is all about giving you the tools and skills to know the fashion industry job market, whether you're aiming for an internship or a job role. You’ll explore the key dynamics of the industry, understanding how the sector operates, how companies search for talent, and how to align your skills with what employers really want.
Throughout the year, you’ll connect with top professionals in the fashion and luxury worlds. It’s your chance to understand the ins and outs of recruitment, to get inspired, while fine-tuning your professional profile to stand out in the competitive market. Ready to make your mark?
 

TALENT & PLACEMENT PROGRAM
The Talent & Placement Program is your ultimate career accelerator, to master the recruitment game. This module focuses on personalized coaching and guidance that takes you to the next level. You’ll gain direct access to expert coaches and headhunters, selection managers from the top brands in fashion, helping you navigate the recruitment process, fine-tune your application materials, and prepare for key interviews. With a mix of one-on-one coaching sessions and targeted feedback, this program is designed to empower you.
 

STORYTELLING & PRESENTATION SKILLS
The course focuses on developing narrative and communication skills to both personal branding and delivering impactful presentations. You will learn storytelling techniques to build compelling narratives, structure effective presentations, and use visual tools to convey clear and persuasive messages. With a hands-on approach, you’ll dive into exercises and real-world simulations to boost your communication skills in professional and recruitment settings.
 

EMPLOYER BRANDING
Employer Branding is about how companies present themselves to the world as great places to work, highlighting the company’s culture, values, and work environment, as well as the “behind the scene”. The goal is to make the company appealing to potential employees as a place to build their career.
In this module, you'll get the chance to hear directly from companies who will present themselves, and showcase their employer branding strategies. They’ll share what makes them unique, what they look for in talent, and how they create environments where people love to work and express themselves. It’s your opportunity to learn firsthand from top brands and get a behind-the-scenes look at how they attract and retain the best talent.
 

CAREER WEEK 
Career Week is the dedicated week designed to connect you directly with top companies and HR professionals. During this week, HR managers from leading brands -fashion, luxury, lifestyle, design- from Italy and abroad, will visit the campus to conduct internship and informational interviews. It’s a unique chance to meet face-to-face with potential employers, learn more about their company culture, and explore internship openings. Thanks to a year-long preparation process, you will engage in meaningful conversations with companies and present yourself. It’s the perfect moment to build connections and take a step closer to securing your next internship.

It's not just about gaining hands-on experience—it’s your chance to immerse yourself in the fashion and luxury industries, putting everything you’ve learned into practice. The internship is one of the most crucial aspects of the Master. Your internship will be a custom-fit opportunity, where you’ll be in a fashion & luxury company, involved in day-to-day operations and gain hands-on experience that’s crucial for your career development. 
Each internship is shaped around a training project agreed upon between the Italian Institute of Fashion Management and the company, ensuring it aligns with both your academic goals and the company’s needs. 

Throughout the process, you’ll be guided by mentors -from IIFM and from within the company- who will provide personalized feedback to help you grow.

We at IIFM have strong connections with several brands, supporting you in this delicate phase of your learning journey. This isn’t just about learning on the job; it’s about being fully immersed in the industry, networking with key professionals, and gaining insights that will help shape your future. Sometimes, internships lead to full-time job opportunities, as many of the biggest brands in fashion and luxury use internships as a way to discover and nurture their future talents. This is your chance to gain real-world exposure, make valuable connections, and take a significant step forward in your career. Ready to dive in? Your future starts here.

THE RIGHT CANDIDATES

We’re looking for young graduates who are ready to step into the fast-paced, ever-evolving world of fashion and design. The Master is built for a diverse range of backgrounds—whether you're from business administration, STEMs, social sciences, design, or anything in between—because we will provide preparatory induction courses to facilitate all the students. Our goal is to foster a classroom environment that mirrors the diverse skill sets and cross-functional expertise found in fashion companies’ teams.

To apply for admission to the Masters at IIFM - Italian Institute of Fashion Management, you must meet the following requirements:

1.    A degree, equivalent to or higher than a Bachelor's degree (Bachelor of Arts, Master of Arts, Master of Science, or Master's Degree). Previous studies in fashion-related fields are not required. Equivalent three-year degrees will also be considered, based on specific title evaluation. 
2.    Advanced knowledge of English.

SELECTION CRITERIA
The selection process is based on an analysis of several factors, including the candidate's skills, competencies, and formal requirements. Additional considerations include the candidate's motivations for applying, their involvement in the educational program, and their future professional aspirations.
How to submit your application and which documents to prepare:
Fill the application form, available exclusively online. 

PREPARE THESE DOCUMENTS
1.    Updated CV 
2.    Motivation Letter, explaining why you want to pursue this particular master’s program, how it aligns with your career goals, and what makes you an ideal candidate.
3.    Copy of Identification Document (ex: passport).
4.    Copy of Degree certificate. If you have not yet graduated but will complete your degree before the first spring session of the IIFM Master’ starting date year, you can provide a self-certification of your degree confirming the expected graduation date.
5.    Copy of Official Academic Transcript, issued by your university (including grades and credits) in the original language (for international applicants only).
 

Apply for the Master in Fashion Management at IIFM!

Embark on an your next journey into the world of fashion management with the Master’s program at IIFM. The application process is simple and consists of three easy steps:

1.    Complete the Application Form – Fill out the online application form with your personal and academic details. 
2.    Interview with the Academic Committee – Once your application is reviewed, you’ll be invited to an online interview with our Academic Committee. 
3.    Fill the Enrollment – If accepted, proceed with the enrollment and fill the enrollment form to finalize your registration. Now, you are an IIFM Student!

Here’s everything you need to know to start your journey with IIFM.

HOW TO APPLY
To apply for admission to the Masters at IIFM - Italian Institute of Fashion Management, you must meet the following requirements:
1.    A degree, equivalent to or higher than a Bachelor's degree (Bachelor of Arts, Master of Arts, Master of Science, or Master's Degree). Previous studies in fashion-related fields are not required. Equivalent three-year degrees will also be considered, based on specific title evaluation. 
2.    Advanced knowledge of English, that will be tested during the oral interview. Certifications are not required.

SELECTION CRITERIA
The selection is based on then analysis of a combination of different factors: the candidate's skills and competencies, the academic background, personal motivation to apply for the Master, and professional aspirations.
We look for candidates who demonstrate a proactive mindset, a strong drive for the fashion industry and possess critical thinking skills. A good command of English is also an important factor in the selection process. Previous academic knowledge of the fashion system is not required.

THE SELECTION INTERVIEW
The selection interview allows the Academic Committee to assess your profile and suitability for the Master, and how you align with its values and objectives. You will have the opportunity to showcase your motivation and aspirations too.
The interview will be conducted remotely by one Representative of the Academic Committee, and it will be in English for all the international students (for native Italian-speaking students it will be conducted in Italian with some questions in English to assess their proficiency). Previous knowledge of Italian is NOT a requirement for international students to enroll in IIFM Master's programs. 
The results of the selection interview will be communicated to you within 7 days from the date of the interview.

FINANCIAL COMMITMENT
The total value of the Master is € 21,000, payable in 4 installments. As part of the enrollment package, you will receive an iPad, with digital study materials for your learning process. This device is provided at no additional cost and will remain yours upon completion of the program.

The Master’s fee covers not only the study materials but also access to the Institute’s facilities and resources. 

The payment schedule is as follows:
1st installment> € 5,250 upon acceptance of the admission;
2nd installment> € 5,250 by January 9th, 2026;
3rd installment> € 5,250 by March 6th, 2026;
4th installment> € 5,250 by May 2nd, 2026.

In detail, this fee includes:
•    Access to the Full Program Curriculum: All courses, lectures, and academic activities designed to provide you with in-depth knowledge and skills in fashion management. 
•    Study Materials: A range of digital and physical study resources, including access to IIFM digital papers.  
•    Technology and Equipment: As part of your learning experience, you will be provided with an iPad, with digital materials necessary for your studies. This device is provided at no additional cost and will remain yours upon completion of the program, ensuring that you continue to benefit from this tool in your professional future. 
•    Digital E-Learning Platform: Full access to our digital e-learning platform, enabling you to engage with course content, collaborate with peers, track your academic progress from anywhere in the world, manage your status and both academic and administrative deadlines, download transcripts and certificates. 
•    IIFM Welcome Kit: Upon your arrival, you will receive a comprehensive Welcome Kit, including study amenity kit, essential information, program details, and useful resources to help you avigate your studies and campus life. 
•    Campus Facilities: Full access to IIFM's state-of-the-art facilities, including classrooms, digital ibrary, and dedicated study spaces designed to enhance your academic journey. 
•    Professional Development Resources and Placement activities: Participation to all the career management activities, as well as individual mentorship program.  
•    Alumni Association Membership: Upon graduation, you will be enrolled in the IIFM Alumni  Association, gaining access to a global network of professionals and exclusive career resources.
•    Italian Language Course: The Italian language course is included complimentary for all international students who are not native Italian speakers. This course provides the opportunity to obtain a PLIDA A2 or B1 certification, upon successful completion of the exam. 

SCHOLARSHIPS
Valued at €10,500, the scholarships cover half of the €21,000 tuition fee and give selected students the opportunity to enroll in specialized courses taught by industry professionals.

Withdrawal Policy
The initial registration fee is non-refundable.
Participants may withdraw from the Master up to the fifteenth calendar day prior to the Master start date by sending a written notification to the Italian Institute of Fashion Management's legal address (with advance notice via email). In such cases, a refund of the amount paid, excluding the initial fee, will be issued.
If a participant communicates their intention to withdraw after the specified deadline, or fails to provide notification and does not attend the Master, no refund will be granted. However, the participant will have the option to attend a subsequent edition of the course (if available) or another IIFM Master within one calendar year of the original course start date, subject to the payment of any price differences.

Personal Expenses
If you decide to come to Milan to study, it is important to consider personal expenses in addition to the costs associated with your studies. On average, you should budget around € 900-1,100 for personal expenses per month, broken down as follows: € 500-700 for accommodation, €200 for food, € 50 for local transportation, and € 150-200 for miscellaneous personal expenses.
These estimated costs are not charged to the student. Please do not confuse these costs with the tuition and fees you pay to IIFM.

WHEN TO SUBMIT YOUR APPLICATION
Please refer to APPLY NOW section for detailed information on the next available deadline.

Support for International Students

The Italian Institute of Fashion Management provides dedicated support for international students, particularly non-EU citizens, to help them to know, understand and complete the necessary procedures to stay in Italy and attend the Master's programs. Below is specific information for non-EU and EU citizens.

Non-EU Citizens
BEFORE ARRIVING IN ITALY: DOCUMENTS YOU NEED

1.    Enrollment Certificate from IIFM - Italian Institute of Fashion Management
As part of the visa application process, you will be required to present the enrollment certificate issued by the Italian Institute of Fashion Management to the relevant Italian Embassy or Consulate. The certificate will be provided by IIFM within 5 working days following your enrollment, after the admission.
2.    Student Visa
A student visa is required for non-EU citizens who wish to enroll in a Master's program at the Italian Institute of Fashion Management and stay in Italy for more than 90 days. The visa must be obtained from the Italian Embassy or Consulate in the student's country of residence before departure. For information on the required documents and the nearest visa office, visit: http://vistoperitalia.esteri.it/home/en.

AFTER ARRIVING IN ITALY: DOCUMENTS TO REQUEST

1.    RESIDENCE PERMIT (‘PERMESSO DI SOGGIORNO’)
Non-EU students staying in Italy for more than 3 months must apply for a residence permit within 8 working days from their arrival. Applications can be submitted at any post office with the "Sportello Amico" counter. The application kit must include:
o    Passport
o    Enrollment certificate from the Italian Institute of Fashion Management
o    Copy of health insurance receipt
o    A €16.00 revenue stamp (available at tobacco shops ‘Tabaccaio’)
o    €30.00 processing fee payable at the post office 
After submission, students will receive an appointment at the Immigration Office for fingerprint collection. Students must bring 4 passport-sized photos and original copies of all submitted documents.

2.    TAX CODE (‘CODICE FISCALE’)
The tax code (codice fiscal) is a unique identifier required for administrative procedures in Italy (for example, to open a bank account, to buy a mobile phone number, etc.). 
Non EU citizens can obtain the tax identification number either at any Police headquarters “Questure”. Police headquarters assign the tax identification number to foreign nationals who require either the issuance or the renewal of a residence permit.

It can be obtained also from a local ‘Agenzia delle Entrate’ Office (Revenue Public Authority) by presenting a passport or residence permit.
Agenzia delle Entrate offices in Milan:
•    Via dei Missaglia, 97 - Tel: 02.893075
•    Via Abetone, 10 - Tel: 02.540011 / 02.54100729
•    Via della Moscova, 2 - Tel: 02.636791
•    Via Ugo Bassi, 4 - Tel: 02.697161
•    Via Leonardo Bistolfi, 5 - Tel: 02.210491
•    Piazzale Carlo Stuparich, 2 - Tel: 02.330251

Alternatively, you can get your codice fiscale at the Italian Embassy or Consulate in your country before you come.

EU, Norway, Switzerland, Liechtenstein, and Iceland Citizens.
Students from these countries staying in Italy for more than 90 days must register at the Municipality Registry Office in Milan. Required documents include:
•    Passport or equivalent ID
•    Tax code
•    Rental contract or a declaration of hospitality from the property owner. After registration, the local police will verify the provided address.

ADDITIONAL INFORMATION
International students can open a bank account in Italy at any bank or post office with the following documents: tax code (codice fiscal), passport or equivalent ID, residence permit (not required for EU, Norway, Switzerland, Liechtenstein, and Iceland citizens).

Finding comfortable and well-connected accommodation is essential for making the most of your Master’s experience. We provide support to students in finding housing solutions that suit their needs, thanks to partnerships with student residences, shared apartments, and specialized agencies.

Our team is available to provide information and guidance: please contact us at info@iifm-milano.it