IIFM | Italian Institute of Fashion Management – Milano welcomes Chulalongkorn University
10 Septmber 2025
 
We are delighted to announce the collaboration between the Italian Institute of Fashion Management – Milano and Chulalongkorn University, Bangkok, one of the most prestigious academic institutions in Asia.
 
As part of their Fashion Design Program, students joined IIFM Milan for the course “Fashion & Luxury Management” – an exclusive learning journey designed to combine theory, industry insights, and direct experience within the heart of Italian excellence.
 
The program explored the pillars of Italian fashion and luxury:
- Fashion & Luxury Management: from craftsmanship and design processes, to branding strategies, unveiling how creativity meets savoir-faire.
- Brand & Heritage Strategies: learning from the great Italian Designers and Luxury brands, discovering how they were set up and the uniqueness of the Italian fashion System.
Luxury Retail & Experience Management: inside the future of the Luxury indurstries, exploring strategies, customer journeys, and the art of creating meaningful connections with clients.
 
This collaboration with Chulalongkorn University reaffirms IIFM Milano’s mission: to connect cultures, nurture international talent, and celebrate the unique values of Italian excellence in fashion and luxury management. A warm welcome to all the partecipating Students from Chulalongkorn University!