CONTEST & SCHOLARSHIP FOR TURKISH STUDENTS - MASTER'S PROGRAMS 2026/2027

IIFM Türkiye Fashion & Management Contest

A creative call for Turkish talents: build the bridge between Italian excellence and global innovation.

The Italian Institute of Fashion Management – Milano launches a special fashion contest open to Turkish students & alumni below 30 years old interested in joining one of IIFM’s Master’s programs in the academic year 2026/2027.

This is not just a scholarship—it’s a call to action. Show your vision. Shape the future of fashion, luxury, or communication. Win your place in Milan.

WHO CAN APPLY

The contest is open to candidates who meet the following criteria:

• Turkish university students
• Turkish graduate studens
• Turkish graduates below 30 y.o.

applying to an IIFM Master’s program for the 2026/2027 academic year

WHAT THE CONTEST INVOLVES

Applicants are invited to submit a creative and strategic project based on one of the 2 following official IIFM briefs.

BRIEF 1 - FASHION CONTEST

Design a branding concept or capsule collection that blends elements of Turkish culture, heritage, or symbolism with the aesthetic and values of Italian fashion excellence.

Deliverables: you have to submit a .pdf presentation including

• Visual moodboard + concept statement
• Target audience and positioning
• Proposed name of the brand or collection

• Self presentation of the Applicant

   

ALTERNATIVELY, BRIEF 2 - MANAGEMENT CONTEST

Create a communication strategy for an Italian luxury brand aiming to connect with Gen Z consumers in Türkiye, by highlighting values such as inclusivity, sustainability, or digital innovation.

Deliverables: you have to submit a .pdf presentation including

• Short brand analysis (max 150 words)
• SWOT analysis of the brand
• Creative engagement strategy (e.g., TikTok challenge, NFTs, co-creation, gaming, etc)
• Self presentation of the Applicant

WHAT YOU CAN BE AWARDED

The top three candidates will be awarded merit-based scholarships for their chosen Master’s program at IIFM:

• 1st Place: 50% scholarship on the total tuition fee
• 2nd Place: 30% scholarship
• 3rd Place: 30% scholarship

EVALUATION CRITERIA

Scholarships will be assigned based on a comprehensive assessment of:

• Project Quality and Originality
  The conceptual strength, creativity, innovation, and coherence of the submitted project in response to the brief.
• Relevance and Strategic Thinking
  The project’s ability to address real industry challenges, anticipate trends, and reflect a clear understanding of the global fashion and luxury landscape.
• Academic and Professional Potential
  The candidate’s overall profile, including prior academic achievements, motivation, and personal attitude toward leadership, creativity, and collaboration.

All eligible submissions will be reviewed by the IIFM Academic Selection Committee. A ranking list of the top candidates will be officially published in December 2025.

APPLICATION DEADLINE

To participate in the IIFM Türkiye Contest, applicants must send their complete submission by email to admissions@iifm-milano.it.

Please include all required documents in your email as attachments:

• Project proposal (PDF, max 10 gb. size allowed)

• Updated CV

   

Important: In the subject line of your email, write “IIFM Türkiye Contest – [Your Full Name]” to ensure your submission is properly identified and processed.

All files should be in the requested formats and within size limits. Incomplete or late submissions will not be accepted.

The deadline for submission is September 30, 2025.

We recommend preparing your documents carefully and sending your application well before the deadline.